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Video Services

Please contact Philip Ruckart at 513-6533 Educational Media & Design handles all phases of creating professional instructional programs for the College of Veterinary Medicine and the University campus community. Our design team is dedicated to developing only the highest quality programs possible, from the simple duplication of a NTSC program, to the creation of a CD/DVD disc, or an award-winning documentary or instructional video.

Our staff is available to advise and assist you in all aspects of this video production process. Our trained professionals will begin by meeting with you and developing a concept that fulfills all your communication needs. Our video unit will handle all scripting, pre-production planning, and on-location shooting necessary to create your unique program. Our team will also handle the entire post-production and product distribution process. EMD's Video facility features professional video tape formats, broadcast equipment, a state-of-the-art edit suite and a digital non-linear editing station. These resources are all used to combine your footage, special effects and graphic elements into an innovative and professional program.

While maintaining the highest quality standards, our award-winning staff has the experience to serve all your audio and video needs with creative solutions.

Services Available

Frequently Asked Questions

Q: The VHS tape I shot won't play in a VCR in Europe. Why not?

A: Because electrical systems around the world are different. However, the video standards have been narrowed to around six types with three of them being the most popular: NTSC, PAL and SECAM. Just tell us what country your tape will be traveling to and EMD will do the rest. BMC will make a dub that will work.

Q: How much does it cost to produce a video program?

A: Many variables affect the cost of a video program. A simple yet effective program with no frills as seen on public television will cost much less than a program with many details such as animated graphics and fancy editing as seen on MTV. A brief introductory meeting will usually reveal several options. Our staff can then advise the best route to take based on your budget and your instructional needs.

Q: What does is take to create a video program? How does the process work?

A: The goal of a video program is to deliver a message to a specific audience. How the program will convey this message is determined in scripting. The script is the roadmap of how the program will flow. It also reveals the cost of the production. A good script is essential to the program's success. The next step is pre-production or planning and organizing the gathering of all necessary components. Production is the actual acquisition of footage and is widely
considered the most important step. Post-production is where all components merge to form the program. Distribution is the process of getting the program to the audience. EMD has a short video available for loan that demonstrates the answer to many questions about the production process. Stop by the EMD and ask to borrow it.

Q: I have an 8mm tape with footage of a dog that is no longer available.
The tape's very important. How can I watch it?

A: EMD doesn't have an 8mm VCR because it is one of many formats considered obsolete. If you can bring in the tape and an 8mm camcorder for playback, we can make a dub of it to a more popular format.

Q: Why can't I just shoot a VHS tape on my home video camera and then get BMC to edit it for me?

A: EMD is willing to help clients in any way needed. However, please keep in mind that home video cameras typically don't produce high quality images. The quality of the product is a direct reflection of the client, EMD and the College of Veterinary Medicine.

Q: I want to make a copy of a tape I borrowed from a friend or the tape I rented at the local video store.
Is this a problem?

A: Not as long as you provide EMD with written permission from the copyright holder. It's a violation of U.S. law to duplicate copyrighted material without the express written consent of the owner. It's called "piracy" and we'd rather be producing video, not license plates.